WELCOME TO
The flagship annual event bringing together beauty brands, professionals, suppliers and consumers for a full day of industry discovery, networking and opportunity.
BOXPARK, Liverpool
September 19, 2026
The National Beauty Show is the flagship annual event hosted by National Beauty Group, bringing together beauty brands, professionals, suppliers and consumers for a full day of industry discovery, networking and opportunity.
Taking place in Liverpool — widely recognised as one of the UK’s beauty capitals — the National Beauty Show celebrates the innovation, talent and growth of the beauty and wellness industry.
Designed as a platform where brands and professionals can showcase their products, services and expertise, the event offers a unique opportunity to connect with new audiences, build relationships and gain industry visibility.
Flagship annual event
Connect with industry
The National Beauty Show features a dynamic mix of exhibition, education, and engagement opportunities designed for both beauty professionals and beauty enthusiasts.
Showcasing beauty and wellness brands with interactive displays and product demonstrations.
Product showcases from industry experts demonstrating the latest techniques and innovations.
Educational sessions covering trends, business growth, and professional development.
Connect with professionals across the beauty sector and build valuable relationships.
Meet industry ambassadors and influencers creating additional brand exposure.
Perfect opportunity for brands to launch and promote new products to engaged audiences.
The event welcomes both beauty professionals and beauty enthusiasts, creating a dynamic environment where brands can engage directly with their audience, from emerging beauty brands and suppliers to established companies.
Exhibitors benefit from unparalleled opportunities to grow their brand and business
Display your latest products and services to an engaged audience of beauty professionals and consumers.
Meet potential customers face-to-face and build meaningful connections that drive sales.
Elevate your brand visibility across the beauty industry and beyond through event exposure.
Network with suppliers, distributors, and industry partners to grow your business network.
From emerging beauty brands and suppliers to established companies, the National Beauty Show creates an environment where the industry can come together to learn, collaborate and grow.
As the exhibition day comes to a close, the experience continues with an elevated evening programme designed to bring the beauty industry together in a more relaxed and inspiring setting.
The National Beauty Industry Evening is where brands, professionals and industry leaders come together to connect, reflect and celebrate — combining insight, entertainment and networking in one seamless experience.
Hosted by Britain’s Got Talent host, Leanne Campbell - the evening begins with a headline panel discussion featuring leading voices from across the beauty industry. This live conversation will explore the future of the industry, brand growth, and what it really takes to stand out in today’s beauty landscape.
Following the panel, the evening transitions into a more social experience with live music and entertainment. Guests will enjoy a live singer performance, followed by a DJ-led atmosphere, creating the perfect environment to unwind, connect and continue conversations beyond the show floor.
The evening is designed to encourage meaningful connections between:
Beauty brands
Beauty lovers
Salon owners and professionals
Aesthetic practitioners
Influencers and ambassadors
Industry partners
With a curated, premium atmosphere, it provides the ideal space to build relationships and expand your network within the industry.
The National Beauty Industry Evening is not just an add-on it is a key part of the overall event experience.
From industry insight to entertainment and networking, it offers a unique opportunity to engage with the beauty community in a more immersive and memorable way.
Access to the National Beauty Industry Evening is included with selected ticket types and VIP experiences.
Sponsors and partners receive extended exposure through National Beauty’s marketing campaigns, media platforms and promotional activities leading up to the event.
Featured in pre-event promotions
Exposure across our channels
Prominent brand positioning
The National Beauty Show is part of the wider National Beauty Group platform, which supports the beauty industry through media, membership, events and industry opportunities.
Industry news and coverage
Professional community
Industry gatherings
Business growth support
As the event continues to grow each year, it aims to become one of the leading beauty and wellness industry events in the North of England, bringing together the people, brands and ideas shaping the future of the beauty sector.
Boxpark, Liverpool
One of the UK's beauty capitals
September 19, 2026
Save the date.
Full Day Event
Packed schedule of activities
Open to all
Buy your ticket now
Exhibitor and sponsorship opportunities are now open. If you would like to be part of the National Beauty Show, please get in touch with the National Beauty team to learn more about exhibiting, sponsoring or attending.
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